Digital marketing is any marketing of a service or product that involves electronic devices such as smartphones, tablets or a desktop. To succeed, you need both an offline and online strategy. New Zealanders spend over 11 hours a day on an electronic device. 9% of drivers on the road are either texting or making a call on their phone. What about the passengers in the car? You guessed right. They are also looking at their phone. No one glances at the billboards or takes note of what’s written outside their immediate environment.
People buy and make enquiries about literally everything on the internet, and real estate is a part of this. They search for dealers, brokers, property, sellers and so on online, which is why many real estate firms are continually navigating towards establishing their online presence and using digital marketing strategies.
Whether you’re running an ecommerce operation, a mega corporation, SaaS company or a simple blog, segmenting your website traffic can ensure success by enabling you to deliver the right content to the right visitors. Before looking at how to segment traffic and deliver personalised content to improve the flow in your conversion funnel, let’s first establish exactly what traffic segmentation is and why it matters.
Even for the most seasoned restaurant owner, running a successful restaurant in today’s digital world can be daunting, as restaurant owners don’t depend on word of mouth alone to promote their business. The best restaurants leverage mobile technology and digital media for success.
Here’s a quick rundown of the impact of the GDPR for NZ businesses. Find out which local businesses will be affected and what changes need to be made to comply with the new regulations.
Since the advent of internet and web technology, a lot has been done to make websites look better. The emphasis on web design has increased dramatically over the last few years with new tools, techniques, and strategies in place. Every year designers come up with something new to make the appearance of a website better. It is a fresh new year again and time for some design trends that you could implement on your site. With the help of a good Auckland web design company, you can get the best for your business or personal website.
SEO or Search Engine Optimization is a great way to increase the traffic to your web page. Moreover, it increases the ranking and always keeps you on the first page of search engine. Usually, people only visit the first three pages to search for information. Thus, it is quite important to remain on top pages with correct SEO tactics. SEO is a field that has changed over the time. Every year Auckland SEO companies look ahead to new tactics and strategies to adopt and avoid. Here is a list of some bad SEO practices to be avoided in 2018;
Are you looking for the best digital marketing tools to improve your campaigns? Well, the good news is that we have done some research and come up with some of the best digital marketing tools for 2018. The list below provides the top digital marketing tools that should help you improve your marketing digital campaigns.
Selecting an SEO company is one of the most important decisions you’ll make when it comes to your digital marketing strategy. You need to do your research as choosing the wrong company can result in you losing ranks as well as your money whilst choosing the right one will be a worthwhile investment in your business.
There was a time when marketing activities were limited solely to the offline realm, causing traditional media to flourish and milk business owners for all their worth.