CASE STUDY – Brodies Pet Food NZ
Reduced ongoing website costs for the client by 80%
Client Requirements
Brodies NZ is a raw pet food delivery company servicing Auckland and the North Island of NZ. They were paying too much in recurring costs to Shopify and app developers. They were also having issues with calculating accurate shipping costs and would often lose money on delivery.
We had a look at their outgoings and figured we could save them thousands of dollars while improving their website. We got to work and developed their brand new Woocommerce website, complete with data migration, within 2 weeks.
Services Provided
Client Results
Minimised recurring payments by 80%
To avoid paying recurring fees to Shopify and app developers, we rebuilt the site using Woocommerce. Now, instead of paying 1000’s a year for a functional site, the client only pays less than 20% of what they used to.
Increased Profits and Website Functionality
We were able to improve the website’s functionality and increase profitability. This was done by implementing custom shipping rates, a better subscription service – all without costly Shopify apps.
How we did it
We upgraded the client’s website design to improve conversion rates
The client had an existing website, customers & products. Sales had plateaued despite an increase in traffic. We analysed user behaviour using Hotjar and Google Analytics. We saw opportunities for improvement and recommended the changes. These changes were implemented by us during the site redevelopment and migration. The website is now quicker and lets the users find relevant products easier – improving conversion rates.
Reduced recurring costs by 80% by migrating from Shopify to Woocommerce
Brodies was paying over $2500 in annual costs that included the Shopify and premium app subscriptions. We asked them for their functionality wishlist and developed solutions to fill their needs. By migrating to Woocommerce, we saved the client over 80% in annual costs. Not only that, we were able to add further functionality to increase sales and profitability such as custom shipping rates and upsells.
Seamlessly integrated third party marketing platforms like Klaviyo, Meta & more.
To rescue abandoned carts and increase repeat business, the client had existing integrations with Klaviyo and other third parties. During the website data migration, we also migrated the integrations with these third parties including all data tracking pixels so the transition to the new website would be seamless.
Client Testimonial
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Wow that was quick! All products look correct and the site looks beautiful! Thanks a bunch, I’ll put you in touch with my friend who also wants a website shortly.